Bob Gottsch’s sons decided it was time. For years since their father’s death, they had lost count of how many people, in recounting their favorite Bob Gottsch story, told them, “Somebody should write a book about that guy.”
So they did. The Gottsch brothers found Legacy Preservation, and Legacy’s staff began tracking down the mind-blowing story of Bob’s life. Stories came from everywhere: old brawling buddies, competing cattle feeders, family friends and even a person or two who still had a bone to pick with Bob.
The end result is the most talked-about book Legacy has ever produced. The Gottsch brothers dedicated their story to “ag kids everywhere, kids who work hard and get their butt kicked a few times along the way by parents who just want them to be able to survive the life.” Just like Bob would have wanted.

He had cowshit on his boots, millions in his accounts—when things were going well—and no wallet in his pocket, at least to hear him tell it. He was tough on his kids, and made them tough. He helped people lots of times, but you wouldn’t hear about it from him. 


